Grab-and-go shopping was unveiled in the first Amazon Go store in Seattle in January. Staffed checkouts were relegated to the retail dustbin, but somehow it seemed that there weren’t many store staff around either. In a tiny store with only a few hundred SKUs, it isn’t so hard to keep up the required merchandising standards, but how will this concept work in a bigger store?
Will the staff move from the checkouts to the aisles? How will this change the feel of the shopping experience? Most importantly, what is the benefit for the customer?Read the full article